№ 107 · Listed
Trade · Financial Planning (CFP®, AUM Based)
Location · St. George, UT
Status · Listed in 435 Alliance

Financial Planning (CFP®, AUM Based)

Best Wealth Advisory, LLC

St. George, UT · Listed in the 435 Alliance — a Southern Utah register of vetted, locally owned businesses.

Aaron Best is the principal of Best Wealth Advisory, a fee-only financial-planning practice on East 100 South in central downtown St. George. He is a CFP® professional, verifiable through the CFP Board’s Find a CFP® directory, and the firm holds membership in both the Utah Financial Advisor Network and the Fee-Only Network.

The fee structure, disclosed plainly

Best Wealth’s fee schedule is AUM-based: 1.25% under $1 million scaling down to 0.25% above $4 million. That is the AUM-based fee-only structure, not the flat-fee fee-only structure — the industry phrase “fee-only” can mean either, and the distinction matters for clients comparing options. The Fee-Only Network membership confirms the absence of commissions and product-sale incentives in either case; the AUM scale is what determines how the fee actually works for a given client portfolio.

A specialty match for Southern Utah’s client profile

The practice specializes in retirees, widows and widowers, and small-business owners. That client mix maps almost exactly to the dominant financial-planning demand in Southern Utah. The retiree wave generates the bulk of the AUM-based-advisor demand. The widow-and-widower segment is its own particular practice — clients who lost a spouse who handled the finances and now have to learn the household’s whole financial picture under stress. Small-business owners with operating-company succession needs round out the third leg.

Solo-advisor scale, openly stated

Best Wealth is solo-advisor scale. The same concentration caveat applies that applies to other solo RIAs: client work routes through the principal, and the firm’s capacity is bounded by what one advisor can sustain. That is the structural reality, not a defect; the register should disclose it rather than imply more depth than is present.

Disclosure

Web presence is strong, the CFP credential resolves directly through the CFP Board, and the Fee-Only Network listing corroborates the structural disclosure.

Where this lands

A solo CFP® practice with a fee-only structure, specialty focus on Southern Utah’s dominant client mix, and clean credential disclosure — this is the kind of locally owned advisor profile the 435 register surfaces well.

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