№ 211 · Draft
Trade · General Contractors / Custom Home Builders
Location · St. George (Southern Utah office)
Status · QA needed

General Contractors / Custom Home Builders

Visionary Homes

St. George (Southern Utah office) · Draft listed profile for the 435 Alliance register.

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Profile Draft

Visionary Homes is a Logan-headquartered production homebuilder with a substantial and growing Southern Utah operation run out of an office at 1506 S Silicon Way in St. George. Co-founders Jeff Jackson and Justin Cooper merged their custom-building practices in 2004; Visionary has since become one of the larger residential builders in the state, with reporting describing it as Utah's third-largest home builder. In June 2024, Japan-based Misawa Homes Co., Ltd. acquired a 51% stake in the company, with Jeff Jackson continuing as CEO — a notable cross-border ownership transaction independently reported by Utah Business, BuilderOnline, HousingWire, and PR Newswire.

In Washington County the company is active across both St. George proper and the Hurricane corridor, with current communities including Alaia in Washington City, Desert Color and Divario in St. George (with a Desert Zen subcomponent inside Divario), and Dixie Heights, Legacy at Sand Hollow, and Copper Meadows in Hurricane. The St. George office hosts a full design studio with flooring, cabinet, countertop, and fixture samples plus interior vignettes — consistent with a production builder operating at a scale that supports an in-house selections center.

For the 435 Alliance register, Visionary represents the production-builder slot at scale: Utah-grown, founder-led, now operating with an international ownership partner, but with on-the-ground SoUT presence (office, design studio, multiple active communities across Washington and Hurricane). License posture and SoUT-specific entity structure should be confirmed at listing.

Unresolved Questions

  • Utah DOPL license number(s) and whether the SoUT entity holds a separate license from the Logan parent.
  • Whether any of the SoUT communities are Visionary-developed or are purely build-on-lots inside other developers' master plans.
  • Current Misawa governance role post-2024 acquisition.
  • Whether Visionary does any commercial or build-to-rent work in SoUT.

Sources For QA