Profile Draft
- https://www.msiagency.com/ - https://www.bearrivermutual.com/find-an-agent/main-street-insurance-agency/ - Verification notes: Owner Kaleb DeMille. Original Labrum Insurance founded 1976; merged into Main Street Insurance in 2009. Address 780 N 2860 E #101, St. George 84790.
Main Street Insurance Agency is a St. George independent insurance agency under current ownership by Kaleb DeMille, with operating roots that go back to 1976 through the predecessor agency Labrum Insurance. The Labrum-to-Main-Street merger in 2009 brought decades of book-of-business continuity into the current firm, which means Main Street's effective tenure in the Southern Utah market is closer to fifty years than to its formal founding date.
The agency operates from a north-side St. George office and represents Bear River Mutual, Travelers, and other major carriers as an independent agency. Personal and commercial lines are both served. Like other long-tenured Southern Utah independent agencies, Main Street's value proposition is carrier choice combined with multi-decade local relationships — the kind of agency that handled the original homeowner's policy, then the rental property, then the small-business policy, then the second-home policy as a single Southern Utah family's coverage needs evolved.
Web presence is strong; the agency's own site is current, ownership is publicly named, and Bear River Mutual and Travelers appointed-agent listings confirm the agency's standing.
Unresolved Questions
- Confirm year DeMille assumed ownership.
- Confirm whether any Labrum-era staff or family members remain involved.