№ 106 · Listed
Trade · Financial Planning (RIA, Fee Only Fiduciary)
Location · Southern Utah
Status · Listed in 435 Alliance

Financial Planning (RIA, Fee Only Fiduciary)

Heaton Financial, PC

Southern Utah · Listed in the 435 Alliance — a Southern Utah register of vetted, locally owned businesses.

Kimber Heaton founded Heaton Financial in Cedar City in 2005 and runs it as a fee-only fiduciary RIA out of an office on South Main. Mitch Mortensen manages the St. George office on River Road. The firm holds CRD #134578, manages approximately $107.6 million in assets across roughly 361 clients, and is registered with the SEC as a fiduciary investment adviser.

The two-office Southern Utah structure

Most fee-only RIAs of this size in Utah are concentrated along the Wasatch Front, which means a Southern Utah client who wants the fiduciary structure typically has to either fly someone in or work remotely with a Salt Lake firm. Heaton’s two-office structure — Cedar City and St. George, each with a named lead advisor — solves that geography. An Iron County client works with Kimber Heaton on South Main; a Washington County client works with Mitch Mortensen on River Road. Both clients are inside the same SEC-registered fiduciary firm.

Two advisors is the right scale to disclose

The 361-client, two-advisor structure is small enough that clients actually work with the named principals rather than being routed to junior staff. That is a meaningful service feature for clients who choose a fiduciary RIA partly to avoid the rotating-staff-advisor model that larger broker-dealers default to. The structural caveat is the same one that applies to all small RIAs: a two-advisor firm has concentration risk if one principal becomes unavailable, which the register should disclose rather than gloss.

Where this lands

A Cedar City-headquartered fee-only fiduciary RIA with a St. George branch under a named lead advisor, two-office coverage of the populated 435 corridor, and clean SEC disclosure — this is the kind of mid-sized Southern Utah financial-planning candidate the register specifically wants to make findable next to the larger regional firms.

Sources

Frequently asked

What does Heaton Financial, PC do?

Kimber Heaton founded Heaton Financial in Cedar City in 2005 and runs it as a fee-only fiduciary RIA out of an office on South Main.

Where is Heaton Financial, PC located?

Heaton Financial, PC operates in Southern Utah in the 435 region of Southern Utah.

How do I contact Heaton Financial, PC?

To reach Heaton Financial, PC, call (435) 865-9991 (Cedar City); (435) 272-4362 (St. George) or visit heatonfinancial.com.

What other financial planning (ria, fee only fiduciary) businesses are listed in the 435 Alliance?

Other listed financial planning (ria, fee only fiduciary) businesses in the 435 register include Soltis Investment Advisors, LLC.